According to a recent survey, one quarter of B.C. respondents would take a pay cut for a shorter commute. The article goes on to report that Canadians spend an average of 63 minutes per day commuting round trip between home and their workplace.

This is further evidence that pay isn’t the most important factor for the attraction and retention of workers. The accessibility of your company location to critical transportation nodes, like rapid transit stations and highway interchanges, that shorten the commuting times of your staff, may make your company more attractive.

And of course, there’s also the telecommuting option, which takes away the daily commute altogether.

What are the geographic regions that you’ll be drawing your staff from?  What are the best transportation routes to access these workers? Is your workplace located near these routes? These are some factors to consider when deciding on a location for your workplace.

Remember, pay isn’t the end all and be all to find and keep great staff – they may be willing to take a pay cut in return for a shorter commute.

 

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